Do you know that many people actually check out a restaurant's reputation online before dining in one? This is just as true with charitable causes. In the United States alone, there are more than 1.5 million nonprofits and you need to have several information necessary first in order determine whether you will be giving to the right recipients. For more accessible information catering to donors out there, Truist and GreatNonprofits have collaborated into a new partnership.
GreatNonprofits is the largest online social review site for charities. A nonprofit organization itself, GreatNonprofits contains over 200,000 user-generated reviews of more than 17,000 nonprofit organizations. These reviews and ratings are posted by people who have been touched by a nonprofit and want to share their story about it. Think of it as a Yelp or Trip Advisor for charities. GreatNonprofits is crowdsourced, so it includes reviews of groups of all different shapes and sizes. That means some fantastic charities, regardless of the size of their marketing budget, are getting recognized for their work by the people they have served.
With Truist's corporate philanthropy platform, GreatNonprofits was found to fit perfectly. There will be an integration of the social review date in order for Truist users to have easy access to information in terms of giving to charities. Their own reviews can also be added to the database. It is expected that this merging will truly result to stronger employee giving solution where it is incorporated in real-time reviews as well as feedbacks.
Since nonprofits are able to reach their new supporters as well as showcase their accomplishments feedback is definitely valuable. An example is that of Oral Cancer Foundation in Newport Beach, California where emails were sent to their major donors indicating reviews they got on GreatNonprofits. In doing so, a couple of new donors gave the organization $50,000 and another one even awarded unrestricted funding amounting to $300,000. This organization's opportunities definitely exploded given these donations where before they only work with $200,000 as their typical annual budget.
As several organizations today have been aiming for that "shift to transparency," they can easily have a forum that is of open-access through GreatNonprofits. When you put forward information regarding your organization's operations including the finances which used to be exclusively hidden then you are becoming transparent. In particular times when many donors search for that right charity to give their hard-earned money to they can make choosing easier because of the technology of GreatNonprofits.
Charities can very well work with the reviews making them valuable material for marketing services. Some, just like Operation Understanding in Washington, D.C. incorporate quotes from reviews into their new brochures and many other marketing materials given that they have 188 reviews last year. Despite economic difficulties, additional fundraising is attributed by the organization to the reviews done on them.
All these benefits undoubtedly conclude that access to more information give donors and the charitable organizations corresponding benefits. So within the next year you can check out the full implementation of the data of GreatNonprofits in Truist's software suite.
GreatNonprofits is the largest online social review site for charities. A nonprofit organization itself, GreatNonprofits contains over 200,000 user-generated reviews of more than 17,000 nonprofit organizations. These reviews and ratings are posted by people who have been touched by a nonprofit and want to share their story about it. Think of it as a Yelp or Trip Advisor for charities. GreatNonprofits is crowdsourced, so it includes reviews of groups of all different shapes and sizes. That means some fantastic charities, regardless of the size of their marketing budget, are getting recognized for their work by the people they have served.
With Truist's corporate philanthropy platform, GreatNonprofits was found to fit perfectly. There will be an integration of the social review date in order for Truist users to have easy access to information in terms of giving to charities. Their own reviews can also be added to the database. It is expected that this merging will truly result to stronger employee giving solution where it is incorporated in real-time reviews as well as feedbacks.
Since nonprofits are able to reach their new supporters as well as showcase their accomplishments feedback is definitely valuable. An example is that of Oral Cancer Foundation in Newport Beach, California where emails were sent to their major donors indicating reviews they got on GreatNonprofits. In doing so, a couple of new donors gave the organization $50,000 and another one even awarded unrestricted funding amounting to $300,000. This organization's opportunities definitely exploded given these donations where before they only work with $200,000 as their typical annual budget.
As several organizations today have been aiming for that "shift to transparency," they can easily have a forum that is of open-access through GreatNonprofits. When you put forward information regarding your organization's operations including the finances which used to be exclusively hidden then you are becoming transparent. In particular times when many donors search for that right charity to give their hard-earned money to they can make choosing easier because of the technology of GreatNonprofits.
Charities can very well work with the reviews making them valuable material for marketing services. Some, just like Operation Understanding in Washington, D.C. incorporate quotes from reviews into their new brochures and many other marketing materials given that they have 188 reviews last year. Despite economic difficulties, additional fundraising is attributed by the organization to the reviews done on them.
All these benefits undoubtedly conclude that access to more information give donors and the charitable organizations corresponding benefits. So within the next year you can check out the full implementation of the data of GreatNonprofits in Truist's software suite.
About the Author:
Sebastian Troup loves writing about philantrophic solutions for businesses and non profit organizations. For more details about employee volunteer programs, or to find help setting up a charitable fund, please check out the Truist.com website today.
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